Toyota Motor Corp. President Akio Toyoda has announced that his automaker will keep jobs and production in Japan in order to help his battered nation recover from last year’s earthquake and subsequent tsunami.
Toyoda, who just became president this week, tied his company’s commitment to the nation to a call for the Japanese government not to raise the sales tax. Calling such taxes at times of such uncertainty a “moral hazard, he said, “Companies that are working hard should be rewarded.”   
With last year’s vehicle sales dropping by 15% in the island nation, Toyoda’s stern promise flies in the face of some rather cold numbers. However, according to Toyoda, now is not the time to go limp. “In these tough times, we must take up the challenge of bringing revival back to Japan and of bringing back smiles to Japan,” said Toyoda.

Filed under: Toyota News

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